Candelaria
Role: design & naming
La Candelaria, the most famous neighborhood in the historical center of Bogotá, lends its name to this new eyewear brand. The goal of the brand was to achieve the best design for a clean, clear and distinctive logotype. Furthermore, a number of small elements of the religious imagery present in that neighborhood were incorporated into the best design to create a visual universe that accompanies the logotype through all pieces."
